The Deleted Scenes

The Deleted Scenes

In Other Contexts, It's Called "Consumer Advocacy"

My theory for why YIMBY broke through rhetorically and politically

Addison Del Mastro's avatar
Addison Del Mastro
Feb 10, 2025
∙ Paid

I want to share a tweet I wrote, which got a lot of engagement, and which I think is an underrated element of why YIMBY really broke through in the world of housing policy and advocacy. Maybe this is just a different way of describing the supply-side focus of YIMBY, but I think it’s a distinct point. I wrote:

Thought: YIMBY broke through because it frame…

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